In this article on The Conversation, Valerie van Mulukom of Coventry University explains the science behind how different types of imagination fuel creativity. We love the idea that we can feed different ways of thinking through play, practice and experience. Whether you get mesmerised by Vincent van Gogh’s painting The Starry Night or Albert Einstein’s theories…
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Puzzles and games are great tools for learning, but can that include the entertainment video game? We loved Jessica Furseth‘s journey from discovery to enjoyment. Science finds new ways to train the brain in this article from The Guardian. “Luke, how do I get this power moon? Luke!” I’m playing Super Mario Odyssey while my partner, Luke, is…
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Now this is really turning the idea of the skyscraper on its head! Can you imagine a building that starts in the sky and descends to earth from the clouds? This article from the Independent looks at a New York architecture firm’s radical plans for capturing asteroids and turning them into real estate. Plans to suspend…
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Take a look at Robert David Jaffee’s honest and thought-provoking speech. Here, he tells us about his journey through mental illness and using imagination to overcome its challenges. Einstein famously said that “Imagination is more important than knowledge.” He was of course correct, but when Einstein made that statement, he had accrued a sufficient amount…
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How are we going to handle the search for resources from outer space? It seems that governments don’t have the answers, and perhaps aren’t ready for the questions, raised by space mining. Abigail Beall journeys into the unknown in this article from Wired. In the coming decades, the mining of precious minerals in space is likely…
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We’re thrilled to welcome the Mayor of London, Sadiq Khan, to the growing group of supporters championing the power of imagination. The Mayor, who is an advocate for the importance of imagination in driving the creative energy of London, said of Imagination Matters: “Creativity and imagination are at the heart of why London is a…
Read MoreCreativity and imagination are at the heart of why London is a leading global city where business, education and culture can flourish. To remain a great world city, we need to keep the best ideas flowing. That’s why I’m backing the Imagination Matters campaign, it will fire up the imaginations of the next generation and help keep London at the top of its game.Sadiq Khan, Mayor of London
London is a city powered by imagination…I’m proud to support the Imagination Matters campaign, encouraging creativity and promoting an environment where ideas can flourish.Justine Simons, Deputy Mayor for Culture and the Creative Industries
What [Imagination Matters is] doing is exactly what I feel we all need in this world!Hans Zimmer
Dance is a medium of expression, a physical representation of emotion. As a professional dancer it is essential to put yourself into the shoes of others, to empathise with a feeling or an emotion, in order to connect truthfully with an audience. Imagination plays an integral part in understanding how others might think and feel and how to convey that feeling through movement. By truly trying to empathise with others and imagining not only how they might feel but also how our actions and movements might make them feel, we can strive to be the best of ourselves and help many. Imagination Matters highlights what a crucial skill imagination is and I look forward to supporting this campaign.Dame Darcey Bussell
